Salesforce
Salesforce
is cloud-computing company (HQ in San Francisco) .Though its revenue comes from
a Customer Relationship Management (CRM) product , Salesforce also
capitalizes on commercial applications of social networking through
acquisition.
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| Salesforce logo (img source : salesforce.com) |
“Salesforce is world’s 2nd most innovative
company in Forbes 2016 ranking.”
The company was founded in 1999 by former Oracle executives
including ‘Marc Benioff’ as a
company specializing in SaaS (software
as a service ).
In October 2014, Salesforce announced the development of its
Customer Success Platform to tie together Salesforce's services, including
sales, service, marketing, analytics, community, and mobile apps.
Salesforce ‘s CRM (Customer Relationship Management) application
built on the Force.com platform. It can manage all the customer
interactions of
an organization through different media, like phone calls, site email
enquirers, communities, as well as social media. Salesforce handles all
the
customer relationships, by focusing on the sales, marketing and support
processes.
What is CRM (Customer Relationship Management) ?
What is CRM (Customer Relationship Management) ?
- It is a kind of digital system that helps companies to retain,identify,target,acquire customers.
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| img source: salesforce.com |
Force.com applications are mainly built using Apex and
Visualforce.
Apex : It is a
strongly typed, object-oriented, case-insensitive programming language,
following a dot-notation and curly-brackets syntax. Apex is a proprietary
programming language provided by the Force.com platform to developers similar
to Java. There are over 3 million Salesforce
developers.
Visualforce (View
control technology on the Force.com platform): It is an open/close tag based
library with structure and markup very similar to HTML. Visualforce can be used
to create entire custom pages inside a Salesforce organisation in conjunction
with many other front end technologies, such as HTML5, CSS3 and JavaScript.
Salesforce (Salesforce.org) donates 1% of the company's resources
(defined as profit, equity, and employee time) to support organizations that
are working to "make the world a better place".
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| img source: salesforce.org |
"Salesforce.org has given more than $128 million in grants, since their inception."
salesforce.com, inc. provides enterprise cloud computing applications. It provides a comprehensive customer and collaboration relationship management service to businesses of all sizes and industries and also provides a technology platform for customers and developers to build and run applications. The company has designed and developed its applications to be easy-to-use and intuitive solutions that can be deployed, customized and integrated with other software applications.
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| Salesforce's office in Mexico City (img source:datacenterdynamics.com) |
salesforce.com offers its services
on a subscription basis, primarily through its direct sales efforts and
indirectly through partners.
Salesforce.com and
Oracle in 2013 announced a 9-year partnership in which Salesforce.com
will use Oracle Linux, Oracle Exadata, Oracle Database, and the Java platform
to power salesforce.com's applications and SaaS (software as a service
)platform.
Saleforce’s regional headquarters in India covers operations in Asia Pacific excluding Japan.
Founded in February 1999 Salesforce now had workforce of more
than 19,000 with Net income(2016) 47.43 million US $
and Revenue US$ 6.667 billion (2016).